Reciprocal Links

How much did we know about this?? Actually it is a good way of getting “quick traffic” and if you get it right it is fairly stable traffic.

Getting good links is far more important than getting lots of links, so there are few tips for getting decent reciprocal links:

1) Don’t worry about a website’s PR (i.e. Google PR) because many websites end up with an inflated PR through their own reciprocal linking campaigns. They might have a good Google PR but they get virtually no traffic.

You need to link to a website which gets a lot of traffic, so do a little research using Alexa.com - create a spreadsheet to record the traffic patterns of likely link partners - you want to make sure their traffic is either stable or increasing (you will be maintaining these records for the life of your link partnership, hence the spreadsheet).

2) Only link to websites of a similar or related theme. Linking to all and sundry might increase the traffic to a website but doesn’t increase Adsense earnings. A visitor from a similarly themed website is probably looking for information which makes them far more inclined to click on an Adsense ad if it looks interesting to them.

3) Only link to partners who use categorized link pages or use a categorized link directory (unless they have less than 10 links in total). Your link must be easy to find, which means it needs to appear in an easy to search and organized linking system

4) Never add your link to a page with more than 20 links - less than 10 is even better. If there is more than one page of links for a particular category, don’t bother adding your link - people hardly ever look past page one…

You would be better off finding a related category for your website which has fewer links. For example - you might gave a website on diamond rings… When you come to add your link to a reciprocal directory you will find nearly everybody adds their link to the diamond jewelry category, but considerably less people think of engagement rings, or wedding rings or bridal jewelry.

5) Never link to a website which tries to hide the link to their link pages. You’re doing this for traffic, your link must be easy to find. You will get a lot more traffic from a website which has a link to their links/resources near the top of the webpage (or within the normal navigation menu system), and hardly any from a link at the bottom of the page.

6) Your link is an advertisement for your website, so spend a bit of time writing a good one. You need a title which gets attention and a description which arouses interest or gets the reader curious.

Apply these tips and be ruthless in your selction of link partners and you can generate a decent amount of fairly targetted traffic to your websites. More targetted traffic = more Adsense income